Making a fan page for your business on
Facebook is a great way to to market your company or product. I allows you to update your fans on what is going on in the company, alert fans of new products or promotions and get your name noticed by a large audience.
So, what happens after you make your fan page...how do you get to it and update it?
Your fan page is linked to your personal
Facebook page. At the bottom of your home page on the left side, next to the word Applications there are little icons. Click on the first icon (Ads and Pages). Then click on (Pages). Then click on (View Page). You should now be at your Fan Page.
Make sure go to Edit Info and fill in all the blanks. The more thorough you are, the more apt someone will be to become your fan. Also, make sure you have a picture up. You could use your logo or a product picture.
Update your Fan page, don't leave it stale. The rule of thumb is daily. It's not necessary to be on there all day long, but once daily will put your business on the minds of your fans. If you have a blog, post the links from your posts with a thumbnail image. Post pictures, videos, link product reviews and press releases. Engage your fans, make them want more.
Some fan pages hold contests to keep their fans excited. Hey, anything to engage your fans and keep them wanting more works in my book!